Tuesday, March 2, 2010

Nestle hot line


Call me a dork but, this article actually made me call Nestle just so I can listen to it. (I'm sure secretly some of you did this too) Anyway, I came to find that the Ad was no longer available anymore - I just received the regular call options.

The Ad definitely seems like a cool and humorous idea. It obviously seemed to win over the writer. Nestle always comes up with cool ways to connect with their customers. Even though the ad wouldn't really me run to the store, it definitely helps their brand image and makes me, as well as others, like them. If customers like them, they will support them. It's all about brand image these days.